Believe it or not but Australia’s number one bourbon Jim Beam, recently launched Jim Beam and Ginger Beer – the beer for bourbon drinkers!
Targeting the more mature palette, Jim Beam’s latest mix provides a taste never seen before in the bourbon category. According to the company, ginger beer is a natural compliment to the smooth flavour of Jim Beam bourbon.
Reaching for a Jim Beam and Ginger Beer will be as refreshing as reaching for an ice cold beer.
"It's all about choice and this new twist delivers the perfect substitute for those wanting something different – forget “beer o'clock” it’s now “beam o’clock,” said Jim Beam, Beam Global Spirits & Wine brand director, Ray Noble.
Jim Beam and Ginger Beer is available in 375ml Cans (4 x 6 pack x 375ml) with a RRP of $25 a 6 pack & 330ml Glass stubbies (6 x 4 pack x 330ml) with an RRP of $17 a 4 pack.
Jim Beam Beer for bourbon Drinkers!
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Jim Beam Ginger Beer!